Ester Ferreira is an engineering leader with extensive international experience across USA, Portugal and Germany. She is currently Director & Head of Engineering Efficiency at Compute Performance, BOSCH. Driving initiatives in Generative AI, SW efficiency, Engineering Budget Management and Location Strategy. Her diverse background includes leading automotive connectivity projects, managing global OEM acquisitions and developing AI-based project proposals for EU funding programs as a Business Consultant. Ester's expertise spans engineering, project management, AI and automotive technology, making her a key player in driving innovation and efficiency.